{ Fashion Culture Encryptor Series}
Alors, Less is More _ {Fashion Culture Encryptor}
Minimalism is a trend that emerged as a counter-response to the capitalistic frenzy in the world. People began to realize that there are advantages to having less rather than more. From an economic perspective, this might not seem valid; however, there are also economic models that align with this new social trend. The focus is mainly on the famous three Rs: reduce, reuse, and recycle. Entire businesses are now dedicated to satisfying this growing group of people (Nguyen, 2021).
“La mode,” or fashion, revolves around the trends people tend to follow to remain stylish. These trends are usually selected and shaped by a few decision-makers in the fashion industry—creative directors, designers, and fashion houses. Often, trends are also tied to economic conditions, such as the abundance or scarcity of fabrics.
Fast fashion is often traced back to the Industrial Revolution in the 18th–19th centuries. The introduction of textile machinery such as the spinning jenny, power loom, and cotton gin transformed the fabric industry by enabling faster, cheaper, and larger-scale production (Clark, 2008). The mid-19th century brought the sewing machine, which further shifted garment production away from being handmade at home or by tailors.
“Make love not war” was a popular slogan during the hippie movement. The movement gained prominence in the 1960s, a period marked by the U.S. war in Vietnam (1955–1975). It represented public dissent against the war and became especially influential among the younger generation. The movement left a significant impact on public opinion and reshaped the cultural landscape in music, drama, and fashion.
There is no single national dress for Egypt. Instead, cultural differences are shaped by various aspects, one of the most important being geographic location. This is reflected in the motifs and embroidery found on clothing, often inspired by the surrounding environment.
Fashion has always been a way to communicate and express certain meanings or messages. It goes beyond aesthetics—it can be symbolic, political, or even a form of protest.
From his experience at Dior, Yves Saint Laurent formulated his own unique design signature. His creations focused on straight silhouettes, often balancing an androgynous style with a feminine touch.
This is when the “New Look” emerged, introduced by the Dior fashion house. The style quickly proved its presence in the market, focusing on accentuating the feminine silhouette.
Today, there are many trends in women’s vests, available in a variety of colors and designs. Interestingly, this fashion item has roots in history, where similar pieces once became a trend—but for very different reasons.
Chanel is the name of one of the most prominent fashion brands worldwide. I want to highlight Chanel’s innovation, especially because the brand was initiated by a woman.
The hijab, or head cover, is a very common practice and style in Arab countries. It represents modesty, and its practice is “supposedly” based on Islamic ideology. Its widespread use is synonymous with the understanding of Islamic doctrine and the philosophy or wisdom behind the practice.
Here is a question: Have you ever thought about the true valuation and evaluation system of the marketplace?
Here is another one: Have you ever truly analyzed the needs in the marketplace?
What about life? What about the values reflecting all of life’s needs—from intrinsic, tangible values like honesty and ethics to their manifestations in life encounters?
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