Social Internet Culture {The Egyptian Explained }

Comic source: techniasia

 I just noticed a lot of the social media marketing activists brand themselves as content creators. 

Checking social media content is something entertaining for a lot for sure. After going through the content, some enlightening concepts about the content creations just came to the surface of my perception. 

These are my observatory findings: 

- A lot is using the personal life branding strategy. Getting your kid from wherever and putting the kids in bed are now content creation.

- On the same line: portraying the perfect and fun relationship you have is content creation including closeup to how intimate and close you are with your partner is content creation.

- Getting ready : get ready with me outfits and makeup for flafy comments recepit are content creation 

- picture yourself from time to time “occasionally “ with your paid contract to market a certain product is a content creation 

Well, just me whispering out there or here, this is what I perceive: 

- No one will picture the REAL struggle/ and challenges of life. And I am not talking about the ones you want your audience to know about to sympathize and connect with you and your whatever products/values. 

- No one will portray the reality and the behind scenes of the over edited and filtered life exported for the audience attention. The reality shows you watch and track are in fact FAKE overly photoshopped realities for your attention. Because your attention, sympathy and compassion are translated into money babe. 

- So, way to go for the amazing content creation gurus, I think you needed a polished and more intellect title instead of influencer or fashionista. 

What is wrong with influencer and fashionistas branding ? Not prestigious enough or you needed something that resonate with how high end your reels and tweets are creating to elevate and take your material staff to the next level 

The comedy, tragedy and the drama you want to like, share and comment

One of the mesmerizing things that captured my attention during my scroll time on social media as being a normal face glued to screen nowadays is the highly emotional content of the “content creators / influencers ,etc whatsoever”. Seriously, how these moments were filmed or photographed professionally to show off this true sincere emotions 🙂‍↔️ is something to raise hats for. All these cinematic captures are supposed to be the everyday surprise memorable emotional events which were caught without any preparation. 

These perfect shots are not only focusing on the euphoria of those happy moments but also happened to be there in tragic events in hospital and accidents. 

The amount of likes and sympathy equate to the cinematic sensations and dramatic reactions captured on the screen. 

Humans are by nature drawn to this aspect of emotional expression and what could be a better method to express and impress the audience than acting and cinematography. Not to forget the realistic culture we have that sympathize with the one acting and “victimizing“ the self especially for unknown reasons such as the oppressors and harassers. 

The social internet! 

The concept of social media is new relatively to our modern world. It is very much clear that its influence was witnessed greatly in the Arab spring movement (not to indicate as this is a positive or negative matter). The movement and its spread among the citizens especially the younger generations was mainly through these platforms and particularly the Facebook. The Facebook was considered the key platform for covering the updates of the revolution (regardless of what are the true drivers beside the stated points). This is considered a milestone in the usage and dissemination of the platform in general and within the younger ones specifically. 

Before the revolution, there was superficial and minimal attention given to these platforms. Actually, facebook was considered the pioneer among the later founded platforms. Therefore, I focus in this article on Facebook. During the revolution which the public involve, the main coverage was published on the Facebook. This was of the main reasons, the former regime banned the country from any internet connection in addition to the telecommunications available. 

After the revolution, the follow-up continued to be on the Facebook. Main events were created on Facebook. Posting, sharing, commenting, all started at that point in history. Here I point out to the internet mass mobilization and the political activism interplay. There all the follow and like started to appear a lot, so the public would find a way to just know what is happening among chaos and turbulence. 

Before the revolution, the majority used the platform to post pictures , communicate with friends and just to check some pages from time to time. Please keep in mind that even the Facebook arrived this part of the world (talking about Egypt and Arab region later in time compared to the US) 

After the revolution, the hype and frenzy of Facebook in the region began to surface and take roots. Even the older generations wanted to keep up with what is going on. Some just wanted to use and have just an account to state his/her existence like everyone else. 

The pages started to flood and the uses differed like no other. 

The Egyptian revolution was among what later called the Arab spring movement ( but a lot might differ with the spring term ). However, what is certain now is that hype did not go away. In turn, it gave other platforms to be created. 

Nowadays, even the younger generations aren’t active like before on Facebook, as considered to be ancient and not so cool compared to the others. 

The content creation, the influencers and those terms which happened to come to life through the social media activity are now a  science to hunt and haunt the public attention. The application and platform which was one used on free time is now what the most used during most of their time. In fact some even work during their social media scroll time. 

The dramas, overacting, social fabrication tales and the constant attention seekers are all over there. The ones who find something interesting are also there for copycatting and just distribute the content on larger audience if proved its ability to SELL. 

Honesty, candidacy, true values are all comprised for those with the appearances and acting performances which can SELL. 

The amazing part is nothing changed from whatsoever in any point of history but unfortunately the amount of shown and displayed hypocrisy and unashamed passiveness is now very much PUBLIC. 

We now live in the PUBLIC display of the shameful legacy of humankind disguised in honorable celebration. 

The only wrong added misfit thing that the disguise is sort of uncovered shamelessly. 

Reality shows, the favorite for all!

Who did not watch the popularized reality shows to check the “real” lives of the “beautiful” people out there? Who criticized these shows but watched them anyway? Who knows all are fake fabricated stories still engaged heavily in the social drama and even kept on following season after season? One more time, who knows these are fake shows? 

I think this mirrors how the majority deal with the fake showoffs realities and characters all the time. Did I mention that you are fully aware that these are fabricated shows. From what I can have my reality check this reveals a lot about the amazing logical side of the humans. Guess what it is proved by figures of numbers and digits because every watch, subscribe, like, share and comment are there to confront you with unfortunately the real reality! 

Real reality or reel reality , this is not the question!

The only way someone could have a solid ground to refute the seduction of fake reality shows and people is your complete acceptance with the mere fact that you are ignorant about the fake reality scheme and those people are way more ahead of you to actually make you involuntarily to watch, insist on the watch and even interact after your willingness to submit your will concession. 

In this case you are exempted from this logical dilemma. But, instead, in contrast, people will insist that they know the fact about the reality shows and they watch these shows, encouraging, investing time and money because they chose to, of course. 

The reality shows phenomenon actually, I think reveal some sides we or the majority because sorry (not sorry) numbers don’t lie unlike the reality shows. 

The following are some of the sides but because humans and we are amazing selves to discover, these are just some but you are already aware of that (sorry not sorry) 

- The fact that you are watching reality shows can reveal the fact that you want to be the one who watch others, the watcher, the supervisor, the one who get to see, watch others but they cannot watch him/her. The innate sensation and desire to be a ghost wandering around where he/she gets to know what others simply don’t. Smart and intrigued that you get to be involved and so close to others’ lives. Only you who know it all this kind of feeling.

- Following the last point, people like this feeling of being close to someone, they get to watch the social hand fights, cursing and all kinds of drama live from the heart of action direct to your platform for you to have your opinion full of wisdom, guidance and perception because you matter to give your whatever opinion, prayer and criticism. Please COMMENT! because we care about what think but comment, any comment and to comment and like please watch, please watch and do not forget to please watch. I urge you to watch. Did I mention to urge to watch. Yes or no ! watch, watch and watch. 

- Nothing will leave you until you will get to choose this reality show because you chose to watch it. This is why the show will get you off balance by triggering emotions of tragedy and comedy that keep you entertained. This is a drama customized for you to choose watching! These triggers are substantial for you to add something for your life and most of the time the added element is dramatized event not existing in your flat boring life. It is o.k because you are aware this is fabricated reality, aren’t you ? 

So back to the real reels out there, 

Why filters get more likes that not filtered pictures? Why wigs, hair extensions, makeup industry booms all the time and by the way always in development and a lot of research money are there? Why plastic surgeries are in demand even though people post the before and after? Why sex symbols are sex symbols with all the body plastic possible and still sexy and seductive? Why we follow the amazing dramas with so much belief and reject the reality forcefully? 

Why the porn industry is so lucrative but it is not accepted publicly accepted by some? 

Fun fact: to fit even more in the reel reality culture, all those who engage in these reels oppose highly these shameful untruthful acts with frank denials as if they reject them? Consistency issue, of course NOT, how dare me! 

Sure, I am talking about the majority and there could be, maybe these sayings here and there to reject this but did I tell you that numbers just don’t lie because we tend to forget, always, all the time. Because we choose to forget, aren’t we! 

P.S: happy thought for some out there just for YOU: you can manipulate the numbers but Sill some numbers don’t lie! 

Crazy insight: imagine the lust you can have if you get to actually write and rewrite lives! What an amazing show to watch! 

Drama queens, kings and royalty crowd out there, you can have this for your creative sincere perfect shot! And 3,2,1 ACTION! 

Reel Rolling live 

Following, not sure

  Watching, of course 

      Buying, not at all